Social Media Management
Social strategy, community management, content creation, social activations and paid media are delivered by a dedicated team of social specialists.
Dedicated social media managers, paid media experts, creative strategists, and the content production team work together to develop and execute bespoke social media and community management strategies for businesses.
With this level of service and our capabilities in influencer marketing, paid media, and creative strategy, we can rapidly grow social media accounts to reach the right audience and achieve industry-leading results.
Each campaign we run utilises over 7 years of unique influencer performance data, insights from over 2,000 previous campaigns, as well as external research that informs each of our decisions.
We have a dedicated creative strategy team who develops an engaging social first, influencer-led world class creative strategy to ensure best-in-class content is always delivered.
Despite being rooted in data, we have a human ideology with relationships, building and nurturing at the heart of everything we do and deliver.
We deliver real business results through in-depth tracking of performance metrics, sentiment studies, social listening and optimisation for value efficiency.
Check out our Social Media Management case studies and learn how social first advertising has delivered impressive results for leading brands across the world.
We deliver social media management across a dedicated team of social media experts, from community managers and graphic designers to campaign insights experts.
We provide expertise on posting frequency, reactive content and crisis management whilst also publishing and reporting through our clients’ preferred social media management tech provider, adhering to necessary prefered workflows.
Our full scope of channel management includes social auditing, social listening, content calendar, posting schedule, content creation, copywriting, tracking/reporting, dedicated team expertise and crisis management.
“Content that resonates with the audience is the most effective, whether that is in video form, an ephemeral story or text post.”
Seven years of unique data and insights from over 2,000 campaigns delivered all over the world, external research and local market insights inform each of our decisions.
During the proposal building stage, both our insights and strategy teams spend time researching your brand and understanding both existing and new target audiences. Through this knowledge, and an understanding of the business and marketing objectives, we can develop a bespoke, authentic and engaging, social-first, influencer-led creative strategy.
Influencer Marketing – Unique data-led influencer selection using our bespoke in-house CRM system, creating high quality authentic content and delivering performance marketing.
Social Creative & Strategy – Data, insight and trend driven development of creative ideas and strategies to deliver the most relevant, engaging and effective social campaigns.
Paid social 2.0 – Taking paid media on social to a powerful new level of effectiveness with the truly unique ability of full access influencer paid media advertising.
Content Production – In-house video production, editing and design team producing bespoke creative assets optimized for use on social, paid media, digital and beyond.
Social Media Management – Social strategy, community management, content creation, social activations and paid media delivered by a dedicated team of social specialists.
Goat can offer specialized expertise, real human relationship management and bespoke, creative, end-to-end influencer campaigns that drive authentic brand conversation, whilst also integrating targeted paid media to reach the right audience and achieve industry-leading results. It’s this combination of services that mean we are undoubtedly a more rounded, experienced, efficient and effective solution compared to any in-house team.
Our unique method of running paid media through influencer handles allows us to amplify organic content strategies, deliver results towards performance objectives, support your overall digital strategy and ultimately drive consumers through the entire sales funnel using laser-accurate targeting.
Based on our experience, yes – or at least 99% of the time. Influencer marketing is the best way to get your content in front of the right audience in an authentic and relevant manner, leveraging the power of word of mouth and social proof. We have delivered over 2,000 successful campaigns worldwide, for a variety of brands, offering a diverse range of products and services. Whatever your objective may be, our expert team is able to deliver industry-leading results from the top of the funnel to the bottom.
The designated teams will vary based on the nature of the campaign, however, a typical client team would consist of one account director, one campaign director, multiple supporting campaign executives, one strategist and a paid social manager.
Yes. We have 200+ multinational and multilingual staff across the globe and regularly run campaigns in multiple regions and languages for some of the world’s leading brands.
Goat offers a combination of specialized industry expertise on a global scale that enables us to dedicate the appropriate time, resource and people to each of our clients. Our unbiased and neutral influencer selection and vetting process sets us apart from talent management agencies and our data-driven insights, paired with our human-centric approach, gives each client the personalized experience they deserve.