Goat White

MORE PEOPLE ARE WATCHING LIVE TV
EVEN WITHOUT LIVE SPORT & EVENTS
VIEWING IS UP BY 64%

FEWER BRANDS ARE ADVERTISING
COST OF TV AD SPACES
ARE DOWN BY 40%

BUT TIMES
HAVE
CHANGED

FOR TV
ADVERTISERS

PRODUCTION CREWS ARE STUCK AT HOME
IN PERSON SHOOTS & LOCATIONS ARE OUT OF THE QUESTION

SOLUTION:
FIND A WAY TO SHOOT CONTENT REMOTELY

PLANNED CREATIVES ARE NO LONGER RELEVANT
EXISTING ASSETS ARE OUT OF TOUCH WITH REALITY

SOLUTION:
CREATE NEW CULTURALLY RELEVANT CONTENT

TIMES ARE CHANGING SO FAST IT’S HARD TO KEEP UP
CREATIVE IDEAS BUILT FOR NOW VERY SOON WON’T BE RELEVANT
ADS NOW HAVE A MUCH SHORTER LIFE SPAN

SOLUTION:
CREATE AND EXECUTE ADS FASTER AND MORE
FREQUENTLY THAN BEFORE

SO HOW DO WE REMOTELY
PRODUCE CULTURALLY
RELEVANT CONTENT,
QUICKER AND CHEAPER
THAN EVER BEFORE?

GET THE PEOPLE
AT HOME TO
MAKE IT FOR YOU

WE’VE BEEN CREATING
QUALITY SOCIAL VIDEO
CONTENT FOR CLIENTS
FOR 5+ YEARS

Recently our skills in remote content creation have been called upon to produce content for our clients’ tv ads…

HOW DO WE DO IT?

TALENT

Influencers
Celebrities
The public
Voiceover artists

CREATIVE PROFESSIONALS

Animators
Videographers
Graphic designers
VFX artists
Musicians

PRE-EXISTING CONTENT

Existing brand assets
Stock video libraries
Existing influencer content
Existing social content

HOW DO WE
DO IT?

– In house creative & strategy, post-production and
  editing capabilities

– Fastest turnaround on creative, planning, production, post-production, revisions & distribution

– Large network of creative professionals

  • Talent selection 
  • Relationships & negotiation 
  • Content briefing 
  • Remote direction 
  • Creative & strategy 
  • Video production 
  • Getting the best value

WHERE DOES IT LIVE?

TV SLOTS

We can then manage the media planning & buying or use ourassets in your pre planned TV slots

SOCIAL ASSETS

We can translate TV ads into
social assets optimised for
each platform & placement

DISTRIBUTION

We can distribute content
directly into the right
online communities

PAID MEDIA

We can deliver targeted paid
media strategy across all
digital & social placements

INFLUENCERS

We can create supporting
influencer content, building
a campaign around the ad
across social

THE PLAYING FIELD HAS BEEN LEVELLED
IT’S TIME TO RESONATE WITH YOUR AUDIENCE
LET’S MAKE MORE ADS: BETTER, FASTER, CHEAPER.

LET’S TALK

Alternatively you can email through to info@goatagency.com

INFLUENCERS: TO BE CONSIDERED FOR CAMPAIGNS, PLEASE USE THIS LINK FOR GOAT PEN APPLICATION