Influencer Marketing Agency

Since 2015, Goat has been redefining the influencer marketing experience across the UK, US and further. Our team of over 650 experts spanning 37 markets, draws together their wealth of experience to produce end-to-end campaigns, keeping influencers and creators at its core. Our social-first, influencer marketing agency has delivered thousands of campaigns across all key platforms including Instagram, Snapchat, TikTok, YouTube, and Twitch, working with brands across a variety of verticals.

What else?

Influencer-driven campaigns: Content is King and we believe that creators make the best online content. We put influencers and creators at the centre of your strategy to align your brand with the right communities and subcultures.

Data-driven technology: IBEX is Goat’s proprietary AI-driven discovery and data analytics tool that compiles data from ten years of influencer campaigns. From campaign tracking to influencer pricing, Ibex ensures we’re getting the most out of our client’s budgets and that we’re able to effectively spot trends, measure results, and provide recommendations.

Increased personalisation: Our enhanced data tracking and AI capabilities bring enhanced personalisation. We connect brands with influencers that embody the core interests of our client’s target audience, bringing their visions to life.

Unmatched passion: “Born from Data. Raised on Social. Powered by Creators.” Our people possess an unrivaled knowledge and interest in social media and the communities that make it up. We work in an industry we love and we bring this energy and passion to our clients!

TikTok is constantly changing and shifting in trends, it’s crucial brands maintain relevance by keeping their finger on the pulse of what’s next.

‘2025 Unfiltered: Predicting Consumer Behaviours Through the Lens of TikTok Trends’ dives into the most exciting trends from 2024, giving you a sneak peek at what to expect from 2025. From viral moments, to innovative creator moments, we’re breaking down the trends that are shaping TikTok this year and will help you build effective marketing strategies globally.

Influencer marketing is all about building loyal communities. Teaming up with influencers and creators who know how to connect with their (and most importantly your) audience in a genuine way will completely transform your marketing strategy. Creators know how to make products feel human, and in-touch, rather than just something to buy.

When brands give influencers the freedom to tell the brand’s story in their own voice, it drives outstanding results. This kind of partnership doesn’t just drive engagement – it builds a loyal community that’s excited to interact with the brand and share it with others, both short and long term.