Rowan Byers

Insights Executive at The Goat Agency

BY: Rowan Byers 21/11/2022

Social Media News Round Up #78 – #RIPTwitter Trends As Hundreds Of Staff Resign And Headquarters Close

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we take a look at MrBeast surpassing Pewdiepie on YouTube, Meta’s venture into live sports and has Elon Musk really killed Twitter? Don’t forget you can follow
BY: Rowan Byers 15/11/2022

Social Media News Round Up #77 – Meta Layoffs and Its Decline of Teen Audiences

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we take a look at the Meta’s looming mass layoffs, TikTok’s surging popularity with teens and Twitter’s new plans for verification status. Don’t forget you can follow
BY: Rowan Byers 11/11/2022

Social Media Marketing Trends 2023: What to Expect

As another 12 chaotic months draws to a close, we can reflect on what has been a big year for social media platforms. Meta continues its gradual decline, TikTok continues to grow and then there’s Twitter, who right now, is amidst a volatile change of management that could veer off in any direction. With all
BY: Rowan Byers 07/11/2022

Social Media News Round Up #76 – Elon Musk’s Twitter Revamp; Return of Vine?

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we take a look at Elon Musk’s Twitter, the layoffs and impending changes, as well as social media marketing trends for 2023, and more! Don’t forget you
BY: Rowan Byers 02/11/2022

‘TikTok Made Me Play It’ Highlights TikTok’s Gaming Growth

As of 2022, the value of the gaming industry is predicted to reach $197bn, with the largest share going to mobile gaming and its projected merit of $152bn. Within the span of a few months, social media platforms have opted to discontinue their ventures into gaming, in particular mobile gaming, despite the market’s continued growth.
BY: Rowan Byers 31/10/2022

Social Media News Round Up #75 – Elon Musk Completes Twitter Takeover

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we take a look at Elon Musk’s eventual takeover of Twitter, Twitter’s insights on the 2022 World Cup, Jake Paul vs Anderson Silva and much more! Don’t
BY: Rowan Byers 24/10/2022

Social Media News Round Up #74 – Deji Vs Mayweather, Meta Forced To Divest GIPHY

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we cover another YouTube boxing clash, with Deji vs Mayweather, Meta loses its court case over Giphy acquisition, and YouTube aims to dominate the podcast market. Don’t
BY: Rowan Byers 17/10/2022

Social Media News Round Up #73 – Hasbulla Signs To Fight In UFC, YouTube Handles Confirmed

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we cover internet sensation, Hasbulla agreeing to fight in the UFC, TikTok Shop to the US confirmation and YouTube Handles coming to the platform. Don’t forget you
BY: Rowan Byers 10/10/2022

Social Media News Round Up #72 – TikTok Shop Heading To US; Elon Musk Reissues Twitter Bid

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we cover the imminent rollout of TikTok Shop in the US, Elon Musk reinstates his original Twitter bid and Snapchat announces a content deal with Spanish football
BY: Rowan Byers 03/10/2022

Social Media News Round Up #71 – The Sidemen Charity Match 2022

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we cover the Sidemen charity match 2022, the impact of brand diversity, quality and inclusion on sales, and TikTok announcing an extension to video descriptions. Don’t forget
BY: Rowan Byers 03/10/2022

Sidemen Charity Match 2022; Goals, Highlights And Over £1M Raised For Charity

The Sidemen Charity match took place on the 24th September. At its peak, the event amassed 2.6 million concurrent viewers as people tuned in to watch some of the biggest creators from the UK and across the pond. Big name creators, and action-packed entertainment aside, the Sidemen charity match took place to raise money for
BY: Rowan Byers 26/09/2022

Social Media News Round Up #70 – Grand Theft Auto 6 Leaked Across Social Media

Each week the Insights Team at The Goat Agency pull together the latest news from the social space in a weekly social media industry news round-up. This week we cover the Grand Theft Auto 6 leaks across the internet, Twitch vows to ban unsolicited gambling streamers, and the increasing reliance on social platforms for news