Influencer Marketing

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How Brands Can Activate Around Fashion Week Season With Creators and Influencers

Influencers and creators have revolutionized Fashion Week by shifting coverage from traditional media to social platforms. TikTokers, YouTubers, and Instagram influencers now sit in the front row, documenting shows and engaging directly with their audiences in real-time. They provide behind-the-scenes access, offering a more personal, relatable perspective on events, and creating viral content that expands

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