BLOG POST BY: The Goat Agency
April 29, 2024

The Goat Agency partners with Snapchat to help brands work with Snap Creators


We are excited to announce our official UK partnership with Snapchat, helping brands to harness the power of creators through its Snap Star Studio.

In 2023, Snap launched their innovative Snap Star Collab Studio; a managed service program which gives brands the opportunity to work with preferred agencies to source, partner, and drive results with Snap Stars. 

We are incredibly excited to be one of four partner agencies in the UK!

Three Phones On A Yellow Background Each Displaying A Female Influencer Using Snap Star Studio

What are Snap Stars?

Snap Stars are public figures or creators who bring some of the best and most entertaining content to Snapchat. They can be identified by a star logo and are eligible to have content featured in Snapchat.

What does this partnership mean for our clients?

Whilst Goat has delivered many creator-led campaigns on Snapchat, this allows us to work much more closely with the Snapchat team and really help our clients to identify the most relevant creators on the platform.

As one of Snapchat’s preferred agencies, we will work with them to:

  • Source talent: Identify Snap Stars for brand campaigns based on specific goals 
  • Produce content: Manage production of compelling content for Sponsored Stories and Snap Ads
  • Admin: Manage proposals, contracts, payments and deliverables with Snap Stars
  • Amplify campaigns: Boost branded Creator-first content across Snapchat with paid media

As Dafydd Woodward, Goat’s Chief Operating Officer, explains, “We’re excited to join forces with Snap as a preferred agency partner for Snap Star Collab Studio. This partnership symbolises our shared vision of creating compelling, authentic content that deeply resonates with audiences. By harnessing our combined expertise and ongoing collaboration, we’re well-equipped to deliver exceptional results for our clients and unlock the full potential of Snapchat’s vibrant creator ecosystem.”

Read more about this partnership in Campaign.

How can you find out more?

If you’d like to book some time with our influencer marketing experts to find out how this could work for your brand, get in touch via our Contact Us page.

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Written by: The Goat Agency