The Goat Agency

There is no escaping the fact that TikTok is everywhere! Recently reaching 1 billion users on the platform, there are literally now billions of eyeballs ready to absorb whatever the algorithm throws at them. That should make any marketeer sit up and take note. Traditionally, high-fashion brands are usually – ironically – fashionably late to

We’ve pulled together the latest news from the social space in our weekly Industry Round Up. Explore the top headlines below and get up to speed with the latest news! Contents: Facebook Scrapping Facial Recognition Netflix Launches Mobile Games Tab TikTok & Living Room Viewership Jake Paul Vs Tommy Fury Pinterest Launches Creator-Led Video Series 

In this week’s edition of the Industry Round Up, we cover what exactly WWE is doing with an NFT marketplace, Cameo’s first acquisition, whilst also looking into Apple’s impact on the mobile ad market. We also jump into the latest influencer news, covering a streamer who has launched a talent management firm and a gamer-focused

In this week’s edition of the Industry Round Up, we break down what we know about the Facebook name change, whilst also covering topics such as Steam banning NFTs and The Sidemen’s new app success. We also highlight the key platform updates, with a focus on Instagram – who appear to be making a number

In the latest Industry Round Up, we explore MrBeast’s new burger collaboration with a fellow creator, as well as covering how Twitter is trying to incentivise creators to use Spaces to fend off competitor app Clubhouse. There is also a new short-form video app making moves in the social space, so we break down exactly

Influencer marketing is a term that feels relatively new, right? As social media has matured over the past decade, influencers have become ingrained into popular culture, as more and more brands turn to online creators to advocate for their products and services. The word ‘influencer’ was even added as an official word in the English

This week in the Industry Round Up, we cover some of the biggest headlines across social including the Twitch data leak, Facebook’s biggest outage to date and how Squid Game is blowing up social. We also break down the latest influencer news, including how TikTok is utilising some of the biggest creators on the platform

Following the easing of UK lockdowns during the summer, Goat partnered with Virgin Experience Days to remind the nation that there is no time like the present to book trips and explore new activities with yourself and your loved ones. The Objective The past 18 months or so had been particularly trying for the holiday

In this week’s edition of the Industry Round Up, we explore the latest developments with Instagram Kids and summarize key insights around the effectiveness of TikTok ads from a recent study from MediaScience. We will also jump into the world of influencers and break down the biggest stories from the creator space, including Faze Clan

In the latest edition of the Industry Round Up, we delve into the unlikely partnership between Fortnite and Balenciaga, and what this means for luxury fashion, as well as exploring emerging platforms that include Audius and Nebula. We also break down the Devious Licks challenge and how TikTok responded to this viral trend on the

In this weeks edition of the Industry Round Up, we explore the ongoing issue Twitch faces with its hate raid epidemic. We will also jump into the latest influencer news that includes the increased presence of YouTube creators at the Met Gala. Finally, we will cover the latest with platforms, with some highlights including Pinterest

For better or for worse, since downloading TikTok last spring, I have absorbed what can only be described as THE new wave of culture. If you’re a millennial, then your teen years most likely consisted of Jack Wills gilets, defining yourself through terrible Buzzfeed quizzes and crippling self-confidence that could be destroyed simply through the