From Olay Retinol, to Olay Pro X, we’ve worked with the brand to bring their products to new and existing audiences on social.
Our challenge was to deliver innovative, authentic influencer campaigns within Singapore and Malaysia. These included the launch of the Olay Cleanser and Olay Super Serum, creating social content for Olay Whips, and distributing educational messaging around their Free-From range.
We distributed content across a whole range of media channels in order to drive the most buzz possible. These included live launch events, radio, PR, influencers and paid media, all while working with some of the biggest creators in that region.