Automotive Influencer Marketing Agency

The Goat Agency has over 8 years of experience delivering influencer marketing campaigns, and we also have extensive experience doing this for automotive brands.

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Influencer marketing in the automotive industry

From Audi to Formula E, we’ve worked with some of the top automotive brands, delivering innovative influencer powered campaigns that help brands reach new audience segments across social.

We drive results through data-driven social media strategies, influencer campaigns, and brand activations, helping our client partners to build awareness, engagement and loyalty amongst target audiences.


39k+ clicks driven to sign up for a test drive with Audi
10.3M engagements driven across our Formula E campaign
71% of car buyers use social media to assist with purchasing in some way (CarGuru)
536 customer referrals for Audi
8.3 million impressions generated

Goat's Automotive Marketing Services

Formula E influencer campaign image

What makes The Goat Agency automotive influencer marketing different?

Centralization on a global scale

The Goat Agency specializes in running influencer marketing campaigns globally. Our clients come to us for a centralized approach to global marketing, meaning your brand can tap into new markets without the implications of varying outlets.

Guaranteed results & deliverables

At The Goat Agency we guarantee our results and deliverables prior to the launch of each project. By following this formula we’ve been able to surpass client expectations, time and time again.

Powered by influencers

Our campaigns come to life through the expertize and personalities attached to influencers. We’ve built long-lasting relationships with the best automotive influencers on social, enabling us to connect brands with hyper-engaged communities in the areas they’re looking to target

Data tracking & personalization

From paid media to influencer content, we track every minute detail. This means more personalized campaigns that align brand values with the core interests of targeted audiences… along with finding the right creators to bring the messaging to life.

Learn More About Us



Goat specializes in connecting leading automotive brands with diverse, hyper-engaged audiences anywhere in the world. We help brands reach new audiences, expand their reach to new markets and better understand a region’s cultural nuances.
Globalmap US1 US2 UK Singapore Australia



It's time to unlock the power of influencer marketing. If you're an automotive brand looking to scale, get in touch to discuss your goals.


Automotive Marketing FAQs

What social platforms do you use?

We’re fluent across the top social media platforms, including InstagramTikTokYouTube and Twitch. Check out our platform pages to learn more about marketing on each platform.

Does influencer marketing always work?

Influencer marketing is one of the most powerful tools available to marketers today. Its success is dependant on varying factors, such as brand goals, product and target audience alignment among other things. But… we do GUARANTEE our deliverables!

Why should I use Goat over the other influencer platforms available?

You want guaranteed results…right? We’ve got you covered. We’re the industry leader for influencer marketing, and with over 8 years of successful campaigns delivered in multiple territories across the globe, we’ve got it all under one roof.

How does influencer marketing integrate with my other digital marketing channels?

Influencer marketing enables a cohesive integration with other digital channels. For example, we’ve sent influencers to in-person events which brands can promote through their social, web and email channels. Influencer-driven giveaways are great for cross-platform promotion too, as does repurposing influencer content for your external channels. Get in touch if you want to learn more.

Who will be working on my account?

Goat provides each client with their own dedicated account manager whose role is to oversee the entire process and campaign and to be your first point of contact. In addition, Goat’s strategists and paid media specialists will collaborate on campaign delivery.

How do you find influencers?

Clients are sent a cross-section at the beginning of every campaign allowing for Goat to understand the type of influencers that are appropriate for the activity. We would also request a briefing form so we can put together the influencer brief to ensure we are including all the correct information. Before any influencer is briefed the client is sent the influencer briefing document to ensure it includes all the relevant information.

Which platforms work best in the automotive industry?

Automotive brands looking to leverage social media and influencers should look to InstagramTikTok, and YouTube. These platforms enable brands to reach potential buyers through engaging video formats, and to partner with the to engaged creators within the automotive vertical.

Other Industries

We've launched successful campaigns across various different industries. Learn more about how to market in these sectors below.