Award-winning Beauty Marketing Agency

We’re fluent across the top social media platforms, including Facebook, Pinterest, Twitter, Instagram, TikTok, YouTube and Twitch. Check out our platform pages to learn more about marketing on each platform.

Influencer marketing is one of the most powerful tools available to marketers today. Its success is dependant on varying factors, such as brand goals, product and target audience alignment among other things. But… we do GUARANTEE our deliverables!

You want guaranteed results…right? We’ve got you covered. We’re the industry leader for influencer marketing, and with over 8 years of successful campaigns delivered in multiple territories across the globe, we’ve got it all under one roof.

Influencer marketing enables a cohesive integration with other digital channels. For example, we’ve sent influencers to in-person events which brands can promote through their social, web and email channels. Influencer-driven giveaways are great for cross-platform promotion too, as does repurposing influencer content for your external channels. Get in touch if you want to learn more.

Goat provides each client with their own dedicated account manager whose role is to oversee the entire process and campaign and to be your first point of contact. In addition, Goat’s strategists and paid media specialists will collaborate on campaign delivery.

To find the perfect influencers for our clients, we predominantly use our internal CRM tool, which incorporates the data of over 100,000 influencers. This extensive database houses key information, metrics and KPIs for every single influencer within it, allowing us to hone in on the most granular detail to guide our decision making. This detail, combined with the unparalleled knowledge within our team, allows us to see far beyond vanity metrics, enabling us to register the true value of each influencer. In addition to using influencers, we have previous campaign performance data on, our insights team are constantly looking to source the most appropriate and relevant talent for the strategy we have.

Instagram, YouTube and TikTok are the most popular social media platforms for the beauty vertical. Each platform has its own communities, each with different interests and behaviors. Twitch is also becoming a very important platform for beauty brands.